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Read the storyEvent Production
LiveTwo Platforms Built From Scratch: A Marketing Site and a Rental Engine
A cinematic marketing revamp plus a 33,000-line rental platform, every line written in-house, with payments, contracts, and QR-code equipment tracking.
beatrox.com
Objective
Beatrox, a Portland experiential production company (LED walls, drone shows, projection mapping for clients like Adidas and Netflix), needed two things: a marketing site worthy of their portfolio, and an entirely new revenue line: equipment rentals, run online.
Key Services
- Website Revamp
- CMS Implementation
- E-Commerce Platform
- Payment Integration
- Inventory & QR Systems
- Vendor Portal
Platform
Custom platform, designed and built 100% in-house
Website
beatrox.comServices Used
- Website Revamp
- CMS Implementation
- E-Commerce Platform
- Payment Integration
- Inventory & QR Systems
- Vendor Portal
The Transformation
Before Agentic PNW / With Agentic PNW
beatrox.com
Drag the handle: the old Beatrox site vs. the platform we built.
beatrox.com (Squarespace)Before
beatrox.comAfter
Both full pages, start to finish. Hover or tap to pause.
01
From static brochure to cinematic brand experience
- Squarespace brochure replaced with an immersive dark-theme build
- Full-spectrum production capabilities presented as a visual system
- Motion and 3D visuals worthy of an experiential production company
Beforebeatrox.com (Squarespace)
Afterbeatrox.com
02
A portfolio that matches the client roster
- Work for Adidas, Netflix, and CNN presented as case studies
- Project galleries rebuilt with real event media
- Service pages aligned to how production clients actually buy
Beforebeatrox.com (Squarespace)
Afterbeatrox.com
03
Built to extend: marketing site plus rental platform
- Their team controls every page: full content editing, no developer needed
- Rental e-commerce platform: cart, contracts, payments, QR tracking
- Vendor portal opens a third-party gear revenue line
Beforebeatrox.com (Squarespace)
Afterbeatrox.com
01
The Opportunity
A production company with world-class event work was sitting on a warehouse of rentable gear, with no digital infrastructure to rent it.
0K
Lines of code in the rental platform
02
The Solution
Two builds in parallel: a marketing site giving their team full content control, and a complete rental platform rivaling commercial rental software: real-time availability checking, e-signed rental contracts, Stripe and Square payments, ID verification, QR-code check-in/out for every unit, a vendor portal for third-party gear owners, and automated overdue alerts.
0
API functions powering the rentals
03
The Impact
Both platforms are live: the marketing site at beatrox.com and the rental platform at rentals.beatrox.com, open for real rental orders.
0
Payment systems integrated (Stripe & Square)
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