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From Aging Wix Site to a 52-Page Lead Machine

A full platform migration for Portland's bathtub & tile refinishing specialists, with a custom AI visualizer and clear estimate capture.

bathroomsurfacesolutions.com
Bathroom Surface Solutions: the website Agentic PNW built

Objective

Bathroom Surface Solutions had built a strong reputation (5.0 stars across 500+ Google reviews), but their aging Wix site wasn't reflecting it or converting the traffic their name generated.

They needed a complete modernization that protected existing visibility signals, kept analytics connected, and gave homeowners an interactive way to preview a tub before requesting an estimate.

Key Services

  • Website Revamp
  • Platform Migration
  • Technical SEO & Schema
  • AI Visualizer (TubVision)
  • Lead-Capture Infrastructure
  • Direct-Mail Campaign

Platform

Next.js on Vercel

Services Used

The Transformation

Before Agentic PNW / With Agentic PNW

bathroomsurfacesolutions.com
After screenshot
Before screenshot
BeforeAfter

Drag the handle: the old Bathroom Surface Solutions site vs. the platform we built.

stokesrobertalan.wixsite.comBefore
Before: full page screenshot of stokesrobertalan.wixsite.com
bathroomsurfacesolutions.comAfter
After: full page screenshot of bathroomsurfacesolutions.com

Both full pages, start to finish. Hover or tap to pause.

01

From template blocks to a real design system

  • Wix page-builder sections replaced with custom typography and layout
  • Full service hierarchy rebuilt: baths, tile, cabinets, commercial
  • Brand photography elevated instead of stretched stock
Beforestokesrobertalan.wixsite.com
Before: stokesrobertalan.wixsite.com
Afterbathroomsurfacesolutions.com
After: bathroomsurfacesolutions.com

02

Content re-engineered for search

  • 52 pages migrated with URLs and rankings preserved
  • Programmatic service-area hubs covering 41 cities
  • Complete schema graph: licenses, geo, reviews, services
Beforestokesrobertalan.wixsite.com
Before: stokesrobertalan.wixsite.com
Afterbathroomsurfacesolutions.com
After: bathroomsurfacesolutions.com

03

Conversion engineered into every page

  • Price calculator with the client's real pricing tiers
  • Validated lead forms with photo upload: no lost leads
  • TubVision AI visualizer gated behind lead capture
Beforestokesrobertalan.wixsite.com
Before: stokesrobertalan.wixsite.com
Afterbathroomsurfacesolutions.com
After: bathroomsurfacesolutions.com

01

The Opportunity

A 30-year-old refinishing company with a flawless review profile was stuck on a page-builder site with thin content, weak structured data, and no way to stand out in a market full of lookalike competitors.

0

Pages migrated & rebuilt

02

The Solution

We rebuilt all 52 pages as a custom Next.js platform: full HomeAndConstructionBusiness schema with license numbers and 41-city areaServed coverage, programmatic service-area hubs, a production lead pipeline with validation and rate-limiting, and TubVision, a branded AI tool that lets homeowners preview their refinished tub from a single photo, gated behind lead capture.

0

Cities in service-area coverage

03

The Impact

The new site is live on the client's own domain with analytics continuity from the old property. The engagement expanded into an EDDM direct-mail campaign featuring the AI tool, connecting offline mailers to an online lead machine.

0+

Google reviews carried into schema

0

Pages migrated & rebuilt

0

Cities in service-area coverage

0+

Google reviews carried into schema

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